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About Solara

Solara Marketing is a full-service marketing agency built on one simple belief – great marketing isn’t about noise, it’s about results.
Founded by Kristen Ryan, Solara Marketing brings together experienced strategists, designers and digital specialists who take a true 360º approach to brand growth. From positioning and creative direction through to digital execution and lead generation, we ensure every element of your marketing works together seamlessly.
 
With experience spanning small businesses and start-ups to organisations with over 10,000 employees across industries including FMCG, Government, Tourism, Construction, Finance, Real Estate and service-based businesses, we understand what drives connection…. and what drives growth.
 
You will work directly with Kristen, but behind the scenes is a team of experts in strategy, design, copywriting, digital advertising, CRM automation and conversion.
 
The result? Marketing that not only looks exceptional – but performs.
 
At Solara Marketing, we don’t create content for the sake of it. We build brands that are visible, memorable and commercially effective.
 
Let’s make you shine out loud.
Solara Marketing is a full-service marketing agency built on one simple belief – great marketing isn’t about noise, it’s about results.
Founded by Kristen Ryan, Solara Marketing brings together experienced strategists, designers and digital specialists who take a true 360º approach to brand growth. From positioning and creative direction through to digital execution and lead generation, we ensure every element of your marketing works together seamlessly.
 
With experience spanning small businesses and start-ups to organisations with over 10,000 employees across industries including FMCG, Government, Tourism, Construction, Finance, Real Estate and service-based businesses, we understand what drives connection…. and what drives growth.
 
You will work directly with Kristen, but behind the scenes is a team of experts in strategy, design, copywriting, digital advertising, CRM automation and conversion.
 
The result? Marketing that not only looks exceptional – but performs.
 
At Solara Marketing, we don’t create content for the sake of it. We build brands that are visible, memorable and commercially effective.
 
Let’s make you shine out loud.

Meet the team

Solara brings together two experienced creatives who separately ran their own successful Marketing and Design agencies – one as a Marketing Manager, and the other as a Creative Director. Together, they lead a team that takes a true 360º approach to strategy, design and delivery, ensuring client expectations are aligned from the outset and results in work that not only looks great, but actually works.

Kristen Ryan
Director / Founder & Marketing Strategy
About Kristen

Anthony Labrum
Art Director & Digital UX Design
About Tony

Bodo Frost
Marketing & Business Strategist

Julian Price
Sales Conversion 

William Siebler
Copywriting & Lead Generation

Anita Ross
Paid Advertising & Social Strategist
About Anita

Kristen Ryan

Customer Relations & Marketing Management

Back to the Team

I believe every business deserves the confidence and clarity to shine out loud – with marketing that is strategic, commercially sound and built for growth.
With a Bachelor of Commerce, majoring in Marketing and Human Resources under my belt, and almost 20 years in the industry, my career has spanned both large corporate marketing environments and the fast-paced world of small business.
 
I’ve worked within large-scale marketing teams delivering strategy across national brands, major campaigns and high-profile events – where precision, structure and commercial performance matter, and I have worked with start up businesses and long standing small businesses to help get their brand, marketing and advertising developed and out there.
 
I can put the corporate hat on and drive strategy, manage moving parts and deliver at scale. But I’m equally energised rolling up my sleeves with small businesses – helping small businesses gain clarity, build confidence in their messaging, and understand how marketing actually works.
 
Corporate excites me for the scale, sophistication and big-picture thinking. Small business excites me for the heart, the connection and the opportunity to educate, guide and build something meaningful from the ground up.
 
Solara Marketing was built to bring both worlds together – combining strategic execution with a personable, hands-on approach.
 
I’m passionate about connecting businesses with the right expert at the right time. When you work with Solara Marketing, you work directly with me. Behind the scenes, I bring together a trusted network of senior specialists across strategy, creative, digital advertising, automation and conversion – ensuring your marketing is cohesive, purposeful and commercially effective.
 
Marketing shouldn’t feel overwhelming or out of reach. It should feel empowering, clear and aligned with where you want to go.
 
When I’m not refining messaging, developing strategy or running events, I’m also working as a HR Consultant, providing employment advice to small and medium-sized businesses. Outside of work, I’m a mum of three and 2 golden fur babies, living and working on the beautiful Sunshine Coast.
 
Let’s work together to make your business shine out loud.
Book a call with Kristen

Kristen Ryan – Director / Founder & Marketing Strategy

Book a call with Kristen

Anthony Labrum​

Customer Relations & Marketing Management

Back to the Team

Are you looking to get a better return on your online marketing campaigns? Are people visiting your website and leaving without taking any action?

With over 35 years in the industry, Tony has seen websites evolve from simply being an online shop window into many different uses, the main one being a direct marketing lead nurturing funnel. Tony still obsrves many instances of investment into driving traffic to the former shop window sites wasting $1,000’s of a ad spend that mostly brings a zero return

So Tony and his team devised a framework that can guarantee your website can generate more customers? That framework is The Turnkey Marketing System with our Sales Driven Website Methodology.

Over the last 10 years, we have created a framework to build websites that pack in every marketing tactic that is currently working to turn your website into a customer generating machine.

We have road-tested almost every popular online marketing strategy for our agency and then passed what works onto our clients. We have used this experience to create this methodology that works consistently and in almost every service-based industry.

We love helping businesses generate more new clients using online marketing. It’s so rewarding to see clients go from failing at online marketing to winning customers.

The most effective way to find out the best way to apply this methodology to your business is on a call.

Book a call with Tony

Back to the Team

Anthony Labrum – Art Director – Digital Branding & UX Designer

Book a call with Tony

The Solara Mission​

To help businesses of all sizes bring their brand to life, connect with their audience through authentic, engaging marketing, and deliver results that drive growth. “To be the marketing partner that makes every brand visible, memorable, and impactful, combining expert strategy, original content, and a results-driven approach.”

Book a call with Kristen

The Solara Vision​

To be the marketing partner that makes every brand visible, memorable, and impactful, combining expert strategy, original content, and a results-driven approach.

Book a call with Kristen

Client Testimonials

Kristen has been fantastic in helping us reach a wider, targeted audience with our social media and comms. Very professional work ethic and output, visually appealing content creation. Happy to recommend highly and will continue to utilise Kristen to assist us when we can.
Michelle Dowsett
Executive Officer Gippsland Community Foundation
Good job today! You boosted my cred-ibility and got everyone on-board with the project including all of my fellow directors! P.S. the Fenner divisional Finance Director got a copy of our new brochure and told us how impressed he was. He really likes it!
Paul J. Edwards
Marketing Director, James Dawson
It was a pleasure working with Kristen at East Gippsland Marketing during my time as a volunteer board member. She was a great asset to the team and has a flair for marketing, particularly for tourism / destination marketing. Kristen has also been a great support for the East Gippsland Winter Festival and has helped promote the event and attract thousands of visitors to the region in the quiet off-peak season. She will be missed in East Gippsland but I'm sure you'll do great things in her future endeavours.
Adam Bloem
East Gippsland Winter Festival
I have employed Tony and his design studio many times over the past 20 or so years and in my opinion is one of the best designers in the market. He is unusual for a “creative” guy in that he is also a good businessman and is willing to go the extra mile to ensure you get what you want. He has done everything from corporate branding to print production for me and I would have a real problem trying to find someone else to replace his extensive industry expertise and creative flare.”
Steve Lloyd
MD at Technology Shops